OK, I'm excited. Sendside's integrated with Salesforce CRM and we're now available on Salesforce's Appexchange Marketplace for any business using Salesforce.com. And... we've received our first review, a stunningly well written comment from one of our clients, Vetrazzo, a green manufacturer of high-end recycled glass surfaces.
Here's what Vetrazzo has to say about Sendside in their review of Sendside on the Salesforce Appexchange.
Integrating with Salesforce gives Salesforce users all the benefits of Sendside's external communications (multi-dimensional tabbed messaging, Sendside Packages, instant notifications, detailed reporting and analytics) directly from inside a Salesforce account. It's a perfect pairing of two complementary technologies.
The result is that management can see into the sales funnel (which is why businesses implement Salesforce) and gives the sales team a real reason to use Salesforce and close more deals (which the sales guys like).
Here's the copy from Vetrazzo's Appexchange review:
At Vetrazzo, we use the Sendside Packages technology for automated lead follow up on all our web inquiries. We're able to send them a rich content, customized information package that hits the prospect immediately - while they're still excited about Vetrazzo from their website visit.
When we presented Vetrazzo Recycled Glass Surfacing at the Dreamforce Keynote, we received a flood of traffic to our booth on the exhibit floor; people flocked to see the product. All the lead data we captured onsite was gathered through a force.com site and then triggered a Sendside Package full of product content as a follow up. So if you were one of the many hundreds that filled out that form and received a package from Vetrazzo - that's Sendside.
In short, value is great, they've been very supportive and we're working on integrating this tool into our overall marketing strategy more comprehensively.
Very nice to have our first Salesforce integration review of Sendside on the Appexchange be a perfect 5 stars.